1. EMI can be marketing tool when
1) EMI is very low
2) EMI is very high
3) EMI is fluctuating
4) EMI is constant
5) EMI is ballooning
2. Advertisements are necessary for
1) only old products
2) launching new products
3) only costly products
4) only obsolete products
5) advertisements are wasteful expenses
3. Publicity is required for -
1) generating more number of leads
2) better training of sales persons
3) market survey
4) product designing
5) OTC Marketing
4. NAV is the price of
1) Entire fund value
2) one unit of a fund
3) surrender value
4) average value of shares
5) dividends paid in a year
5. A master policy in the case of Life insurance indicates
1) policy is sale
2) policy is in the name of servant
3) only one life is assured
4) there are several beneficiaries
5) life assured should be a male
6. Customer database is useful for -
1) advertisements
2) word-of-mouth publicity
3) CRM Functions
4) PR functions
5) sales persons training
7. CRM (Customer Relationship Management) is -
1) A pre-sales activity
2) A tool for lead generation
3) an ongoing daily activity
4) the task of a DSA
5) back office duty